The ultimate trust barometer for any organization is its reputation, and it only takes one poorly managed crisis to ruin it. Having a clear sight and control over internal and external communication dynamics allows to effectively plan, prepare and respond to events that could damage your company’s reputation and business irremediably.
PrivacyRules created the Cyber Crisis Communication program to meet current industry digital challenges and protect the reputation of local and global companies and organizations, in concert with other privacy and data protection specialists.
The occurrence of malicious breaches or accidental data loss is no longer a matter of ‘if’, but ‘when’ and ‘how’. Preserving brand reputation relies on training, swift action and clear, consistent communication especially when sensitive data of users and customers are involved. Planning and preparing for a cyber crisis helps your organization to respond decisively to cyber crisis, minimize the impact of data loss, and hinder the erosion of trust in your brand.
Our communication experts are specialised in data crisis prevention, preparedness, response, and mitigation. They can help you in developing a proper crisis protocol before a breach.
They will also be there to guide you once a crisis happens. Our specialists know the industry, speak the language, and effectively coordinate critical internal and external stakeholders during a cyber crisis.
You can call them in at any stage of a crisis to align internal measures and help shape external perceptions to protect brand integrity.
Our Communications team offers tailored assessment, services, training, and strategic counselling to overcome any cyber crisis.